Center for Health Communication

One for the Road

amarrone — Sat, 30 Mar 2013 18:18:07 +0000

March 30, 2013 — This Day, Nigeria: “As a practical and ethical matter, a designated driver is a person who abstains from alcohol on a social occasion in order to drive his or her companions home safely as an alternative to driving under the influence….This concept was imported to the United States…through the Harvard Alcohol Project, an initiative by the Harvard School of Public Health’s Center for Health Communication, led by Jay Winsten…the campaign popularized the concept through public service announcements, as well as the encouragement of drunk driving prevention messages and designated driver references in popular television programs….Now that we are on the path to realize the Accra declaration of 2015 and United Nations decade of action on road safety in 2020, the essence of this detour is to bring to the front burner, the need for improved but collective efforts towards an all inclusive advocacy and consolidated funding on the designated driver campaign in Nigeria.”
Read This Day, Nigeria Op/Ed by Jonas Agwu

Rolling Back the War on Vaccines

amarrone — Thu, 07 Feb 2013 18:27:35 +0000

How did one of medicine’s greatest achievements become a lightning rod for controversy?
Jay Winsten, Center for Health Communication at HSPH, co-authored an op-ed published February 7, 2013 in The Wall Street Journal with Emily Serazin,a principal at The Boston Consulting Group.
Read The Wall Street Journal Op/Ed

Saving Premature Babies

amarrone — Thu, 15 Nov 2012 20:34:12 +0000

If polio can be defeated, why not early-childhood deaths?
Jay Winsten, Center for Health Communication at HSPH, co-authored an op-ed published November 15, 2012 in The Huffington Post with Jim Larson,a principal at The Boston Consulting Group.
Read The Huffington Post Op/Ed

An Ad Council Oral Health Multimedia Campaign Aims to Get Kids Brushing

amarrone — Tue, 14 Aug 2012 20:28:44 +0000

August 14, 2012 — The New York Times: “The Advertising Council wants to encourage children to brush their teeth — by giving them something to watch while they do it…part of a new multimedia public service campaign to promote oral health among children…directed primarily at parents and caregivers in low-income families….Jay A. Winsten, director of the Center for Health Communication at the Harvard School of Public Health, said…’We can no longer afford the luxury of creating a series of disconnected campaigns….What’s really needed is a unified campaign about raising healthy children.’”
Read The New York Times article by Jane L. Levere

How to Eradicate Polio Once and for All

amarrone — Wed, 25 Jul 2012 20:18:47 +0000

Only three endemic countries remain — Pakistan, Afghanistan and Nigeria. But they pose special problems.
Jay Winsten, Center for Health Communication at HSPH, co-authored an op-ed published July 25, 2012 in The Wall Street Journal with Emily Serazin,a principal at The Boston Consulting Group.
Read The Wall Street Journal Op/Ed

Social Media Campaign Could Help Stop Teen Drivers from Texting

David Marshall - Web Team — Fri, 08 Jun 2012 17:52:13 +0000

June 8, 2012 Boston Globe: “Public health campaigns that pinpointed other troubling behaviors, such as teen smoking and drunken driving, have successfully driven down rates over the past decade…One blueprint that may prove effective is the 1988 nationwide campaign designed by Harvard School of Public Health associate dean Jay A. Winsten for attacking drunken driving…Winsten said social media, including Facebook and Twitter, could be helpful in mounting a campaign against texting while driving.”
Read The Boston Globe article by Kay Lazar

Burma: A Central Battleground for Malaria Control

David Marshall - Web Team — Tue, 15 May 2012 17:46:00 +0000

If a drug-resistant strain goes unchecked, it could spread to India and Africa.
Jay Winsten, Center for Health Communication at HSPH, co-authored an op-ed published May 15, 2012 in The Wall Street Journal Asia with Trish Stroman, a principal at The Boston Consulting Group.
Read The Wall Street Journal Op/Ed