Reinventing Aging
Harvard School of Public Health—MetLife Foundation Initiative on Retirement & Civic Engagement

 


 

Boomers and Civic Engagement: Opportunities & Challenges

Graham Center
 Florida International University

Miami, Florida

April 27, 2007

View the Program Agenda

The Harvard School of Public Health—MetLife Foundation Initiative on Retirement and Civic Engagement presented a forum highlighting a major opportunity to tap the time, energy, skills, and experience of baby boomers as volunteers in nonprofit organizations.  The forum was sponsored by the Initiative in collaboration with four local partners: Center on Nonprofit Effectiveness (C-One), Hands On Miami, The Center on Aging at Florida International University, and United Way of Miami-Dade.  It was designed to help local organizations capitalize on the wealth of skills and expertise represented by the boomer generation.

The Initiative released a report, Reinventing Aging: Baby Boomers and Civic Engagement, which found that boomers have the potential to become a social resource of unprecedented proportion as some of the demands that commanded their attention in mid-life recede.  However, the Report also concluded that much work lies ahead to realize this potential. 

At the forum, a panel of experts in survey research, marketing, and volunteer management addressed the following key questions:

  • What types of volunteer opportunities are likely to appeal to boomers?
  • What are winning strategies for recruiting and retaining boomer volunteers?
  • What changes will nonprofits need to make to work effectively with boomer volunteers?
  • Outside of traditional volunteer projects, how can nonprofits utilize executive-level and skilled boomer volunteers to address management and operational challenges?


View available panelist slideshows:
(PowerPoint Files)

How Boomers Envision Their Future
Robert H. Prisuta, Ph.D.
Research Director
AARP
Recruiting Boomers: Lessons from the Marketplace
Margaret Mark
President
Margaret Mark Strategic Insight
From Promising to Best Practices
in Civic Engagement

Thomas Endres
Vice President, Civic Engagement
Director, RespectAbility
National Council on Aging
Boomer Volunteers:
Lessons from the Community We Serve

Evelyn Jordan
Elderly Programs Division Director
Miami-Dade County Community Action Agency


Related reports:


Keeping Baby Boomers Volunteering

From the Corporation for National and
Community Service




RespectAbility in America: Promising Practices in Civic Engagement among Adults 55+ (pdf file)

From the National Council on Aging


Sponsored by:

Harvard School of Public Health—MetLife Foundation
Initiative on Retirement and Civic Engagement

In collaboration with:


 

 


Center for Health Communication • Harvard School of Public Health
677 Huntington Avenue, Suite 329 • Boston, MA 02115
Tel. 617-432-1038 • Fax 617-731-8184
Email: chc@hsph.harvard.edu • Website: www.hsph.harvard.edu/chc


Copyright 2007, President and Fellows of Harvard College