Strategic Social Media Management

The Harvard Center for Workplace Development is offering a half-day course in Strategic Social Media Management on Wednesday, April 24, 2013.

Strategic Social Media Management

“Do you have a managerial role in your department’s social media presence?
Are you looking to make sure that everything you do in social media makes
sense from an organizational perspective and aligns with your department
goals?

twitter-bird-blue-on-whiteIt’s easy for organizations to get caught up in the tactical activities of posting content and responding quickly to fans and followers on their social media sites. But without maintaining a view of the bigger picture as
you create, manage and monitor your program, you run the risk of creating meaningless noise with your audiences.

This 3-hour class, …”

For the complete description and agenda and to register, please visit Social Media Management on the Center’s site on HARVIE.