The Office of Communications has developed a set of guidelines to help members of the Harvard T.H. Chan School of Public Health community speak and write about the School in a unified way. Following these guidelines—including those set forth in the design and branding section, as well as in the writing and digital sections—will enable the School to maintain a clear identity, both within our community and beyond. The totality of the graphic elements, visuals, and words we use to describe the School will enable us to establish this unified identity. This guide provides general guidelines, as well as best practices, for communications regarding the School. We recommend that you refer to it whenever you develop communications materials.
For general questions about this guide and its contents, please contact the Office of Communications. For information about digital communications in particular, please contact the Office of Communications digital staff.
Why public health?
For those interested in learning more about public health—what it is, the various types of work that public health practitioners engage in, important achievements in public health, and more—please visit the What is public health? section.
Guide sections
Explore the three major sections of this guide—Writing, Digital, and Design and Branding.
Writing: Maintaining a consistent narrative
Digital: Maintaining a consistent virtual presence
