risk

The Importance of Getting the Message Right in Your Risk Communication Strategy

Over the past few years, traditional and online news outlets and social media channels have been filled with information about COVID-19—and much of it has been misleading, inaccurate, or incomplete. This has made it challenging for members of the public to make educated decisions about how to protect their own health: from deciding whether to … Continue reading “The Importance of Getting the Message Right in Your Risk Communication Strategy”

Risk Analysis in the COVID-19 Pandemic: Weighing the Cost and Benefits of Vaccines and Masks

Every single day, people take risks.  They drive in cars and fly in airplanes,  expose themselves to environmental pollution and so much more. While some of these public health risks are so integrated into our lives that we’ve stopped worrying about them, other risks—such as engaging in activities that increase your likelihood of contracting COVID-19—can … Continue reading “Risk Analysis in the COVID-19 Pandemic: Weighing the Cost and Benefits of Vaccines and Masks”