Ad Council partners with the COVID Collaborative for COVID-19 vaccination public education campaign

The COVID Collaborative — a coalition of experts in health, education, and the economy — launched a $50 million vaccine education campaign with nonprofit advertising group the Ad Council…The effort aims to inform Americans about COVID-19 vaccines and their benefits…[F]ederal, state, and local officials are now grappling with the challenges of nationwide vaccine distribution and convincing citizens to get vaccinated…The vaccine education campaign will focus on addressing the mistrust…[and] craft culturally relevant and appropriate messaging for all Americans … Continue reading

Rolling Back the War on Vaccines

How did one of medicine’s greatest achievements become a lightning rod for controversy? Jay Winsten, Associate Dean and Director of the Center for Health Communication at the Harvard T.H. Chan School of Public Health, co-authored an Op/Ed published February 7, 2013 in The Wall Street Journal with Emily Serazin, a principal at The Boston Consulting … Continue reading “Rolling Back the War on Vaccines”