For most of us, our first impressions of the Harvard Chan School were digital. Before prospective students decide to apply, they visit the Admissions website to learn about the School’s programs and fields of study. Before prospective faculty accept a job offer, they look at Twitter posts from current faculty and from centers and institutes to learn about what’s happening on campus. Before alumni and donors pledge to support the School, they read emails and Twitter posts about our researchers’ latest breakthroughs and keep up with the news on the School’s home page.
Since the COVID-19 pandemic, our day-to-day communications have increasingly become digital. It is thus extremely important that Harvard Chan School digital content, for both internal and external audiences, is clear and accessible.
This guide provides information on leveraging digital communications tools that comply with University-wide and School-wide policies. The guide also describes best practices for improving your digital communications content.
Digital communications values
Web publishing
Social media
Mass email communications
Video production
